Today, I found this great post by Fauzia Burke (Huffington Post) with top 5 reasons to hire a publicist in today’s changing world of news and social media:
“The role of publicists has always been to promote the public image and reputation of people, products and businesses. It is their job to develop a strategy, shape a consistent message, work with the media, and create exposure. This job has never been more important or multifaceted than right now. Due to social media tools, the responsibility of a publicist is moving and growing, creating a very robust and exciting time for the industry…”
Read full article here:
Publicity and Social Media: A Match Made in Heaven
They are back! They are stronger than ever, with a fabulous Spring program of four new dance works created by a diverse cast of cutting edge choreographers and superb dancers.
Catch BalletX at The Wilma Theater April 14-18, 2010. For more info visit www.balletx.org.
Read the press release here.
Watch a video preview here! (a PR Perfect production).
And read my interview with BalletX co-artistic director Christine Cox here.
This is a great blog post by Ryan Greives which I wanted to share with you. Whether your organization is looking for a new PR professional or is getting ready to review the work of the existing publicist, it might be useful to ask yourself: What can our company do to have better working relationships with our PR person?
Read the article here.
